How to Win the AI Developer Tools Arms Race
AI alone can't disrupt a business, the companies that survive and thrive are the ones that are using the technology to solve real problems.

Using the term “AI Arms Race” may be interpreted as sensationalism and/or just another way to hype the latest hot trend in technology … until you look at the numbers:
- There have been more than 1,000 mentions of AI on S&P 500 company earnings calls this year.
- Nvidia briefly reached a $1 trillion market capitalization in May (only six other US companies had ever hit that mark).
- OpenAI’s ChatGPT is attracting an estimated 96 million visitors per month.
Even amid a broader investment drought, AI-related startups in the US have landed $25 billion in funding so far in 2023. Investors are sending a clear message: emphasizing your AI capabilities makes financial sense and you don’t want to be caught sitting on the sidelines.
This is particularly evident in the developer tools space: funds like a16z and ICONIQ predict explosive growth for new cloud services thanks to generative AI and there are already thousands of AI tools with more and more ‘code generation & documentation’ apps being funded everyday.

It’s Not Just a “Phase”
Should you rely on the messages investors are sending and jump into the AI pool?
It’s hard to argue that AI is not a bubble waiting to pop when you hear gasp-inducing investment announcements such as Inflection AI raising $1.3 billion or a 4-week-old startup, Mistral AI, raising ~$113 million and hitting a record high in the EU for the biggest seed round.
However, this kind of hype cycle and frenzied investing is inevitable when you develop paradigm-shifting technologies that have the potential to touch every industry and enable new and interesting use cases that were never before possible.
Given the opportunity that AI and LLMs present, seeing a lot of money rolling into the space is justified, but it’s also very reminiscent of the dot-com boom where large sums of money were being thrown at problems that were not much more than a business plan or maybe a little bit of code.
I’m sure that we’ll see a spike in investments followed by the realization that not everything requires an AI solution: some investors might regret backing companies that were chasing a problem that doesn’t exist, while the companies that survive and thrive are the ones that are using the technology to solve real problems.

How to Win the AI Products Arms Race
There have always been, and will continue to be, constant shifts in technology. Besides AI, other big technology trends that will have a significant impact in the future are low-code and no-code software development, zero-trust technologies, robotics, crypto, etc.
It’s normal to experience FOMO and want to hop on the newest technologies being released. However, the key to winning the “AI Arms Race” (and arguably, to winning any GTM - go to market - race) is to solve an existing, concrete, and proven problem.
AI alone can't disrupt a business: the graveyard of AI-based products that did not find PMF (product market fit) is vast, with some very visible examples:
- Meta roughly lost $49B on its Reality Labs division since 2012
- Amazon lost ~$10B on Alexa
- Google shut down Duplex
- Ford is shutting down Argo AI with (at least) a $827M loss
Finding PMF means that you’re offering a unique product that people desperately want because it solves a painful problem.
Not only that, but, generally, Enterprises can’t “buy a technology” even if it’s based on a ground-breaking application of AI: you still need to invest time thinking about control, security, versioning, management, client privilege, etc. before it becomes a complete product or tool.
How Multiplayer Uses AI at its Core
It’s a great time to be building with AI, but an even better time to use it to solve the real-world challenges of designing, debugging, and maintaining distributed systems.
“There’s a dire need for a dev tool that helps teams visualize and collaborate when making changes to their backend software. Multiplayer makes design reviews and feature development easier and more collaborative, targeting a massively underserved market in the dev tool space.” - Mitch Wainer, co-founder of DigitalOcean.
After more than two decades as a backend developer, I’ve seen how fragmented the developer experience has become. When something breaks, developers are forced to jump between session replay tools, APM dashboards, and log aggregators ... none of which tell the whole story.
That’s why we built Multiplayer: to give engineers end-to-end visibility across the stack and the context they need to fix, build, and ship faster.
Today’s software isn’t a monolith, it’s a mesh of microservices, APIs, and external dependencies. Understanding how things connect is as important as what any single component does. Multiplayer automatically captures that bigger picture through full-stack session recordings that combine frontend actions, backend traces, logs, and request/response content in one replay — all correlated, enriched, and ready to feed into your AI tools.
This is the intersection of three converging trends:
- The rise of complex, distributed systems
- The shift toward AI-assisted development
- The demand for developer tools that minimize context switching and maximize clarity
By combining real-time observability with AI-ready data, Multiplayer helps developers move from guessing to knowing. Whether they’re debugging a regression, testing a fix, or building a new feature.
If you want to experience how full-stack visibility and AI context can change the way you build, try Multiplayer free.